Another tidbit of information that bubbled to the surface during the Cordell Lochin legal tizzy was Serge Becker had plans to open a second La Esquina in Miami. So exciting. Well, DBTH has learned a bit more intel on the project, and it's shaping up to be a doozy. The word from South Beach is that Becker and his posse have signed a deal to open La Esquina in the soon to open Mondrian South Beach Hotel and Residences, and that Becker will operate not only a La Esquina lobby restaurant but also a roof top bar. Good deal for Becker, but will taking a restaurant that is known more for its basement than its food to the land of Latin cuisine be a success? Will it diminish the strong La Esquina brand here in New York City? Only time will tell, but as one wise operator told us, "your brand is your brand it's best not to fuck with it." Indeed.
[PhotoCredit]
Wednesday, May 07, 2008
La Esquina Making Its Miami Move
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5/07/2008 09:03:00 AM
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Labels: La Esquina, Miami, Miami Hotels, Mondrian, Morgans Hotel Group, Serge Becker
Wednesday, February 06, 2008
The Ultimate Super Bowl Party
Everyone tries to do something special for the Super Bowl, but the folks at the Spotted Pig really do take things to the next level. Being that Super Bowl Sunday is one of the slowest days of the year, owners Ken Friedman and April Bloomfield use it as a chance to throw their hard working staff a little party. Last year, they rocked Del Posto. This year, we hear that they took over La Esquina for the whole night. The menu is above, and it looks pretty darn tasty. Music was supplied by a couple of local DJ's, Mark Ronson and Moby. You may have heard of them. Apparently Jay-Z and Mike D. had to cancel at the last minute and they called them out of the bullpen. And for those staffers who wanted to watch the game, there was a big screen set up in their after-party suite at the Bowery Hotel, the big ass one with the balcony. That's what we call a Super Sunday. Please add us to next year's guest list.
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2/06/2008 09:42:00 AM
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Labels: Bowery Hotel, La Esquina, Mark Ronson, Moby, Super Bowl, The Spotted Pig
Thursday, September 20, 2007
Quick Hits: La Esquina Booked Up, Boulud Doing it Doggy Style, The Iron Pig
Time for a very special restaurant edition of everyone's favorite, Quick Hits. If you have ever wanted to hit something quickly, please do let us know.
1. La Esquina may be open once again, but that doesn't mean you can get in. A Little Birdy writes, "What's the deal with La Esquina? I called at 10:00 AM the day you announced they reopened, and I can only get tables at 6 or 11:30. It doesn't matter what size my party is, or the day of the week. They only have 6 or 11:30. Ridiculous." That is ridiculous Birdy. Stop saving tables for your VIP list and let anyone book a table.
2. As our friends at Eater point out, Daniel Boulud is planning on bringing his oh so famous uptown hamburger to his new downtown spot, DBowery. When it opens of course. But friends, countryment, Birdies, please do not overlook the hot dog. You know why? A Little Birdy tells us, "Boulud is planning on reinventing the hot dog in the same way he reinvented the hamburger at DB Bistro. It's going to be over the top luxurious." Luxurious hot dog, that's crazy.
3. Finally, a quick word of good luck to one of our favorite chefs, April Bloomfield of the Spotted Pig, who is stepping into the battle zone known as Kitchen Stadium this morning to battle the Iron Chefs. We would think she would be a natural against Batali, but he is gone so who knows? A burger and those pasta things that are made out of 100% cheese should do the trick, no matter what the secret ingredient is.
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9/20/2007 10:07:00 AM
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Labels: Bowery, Daniel Boulud, La Esquina, New York City Restaurants, Nolita, Restaurants, The Spotted Pig, West Village
Monday, September 17, 2007
BREAKING: La Esquina Reopens
A note came over the Hipster Wire Service so important, we deemed it worthy of an evening post. Little Birdy says, "The downstairs at La Esquina has reopened. I ate there last night before I went to the Box. Both were fun." WOW WOW WOW WOW WOW WOW WOW. The downstairs at La Esquina is back in action. We confirmed it ourselves early this evening just to be sure. Give them a call tomorrow between 10-5 to make yourself a reservation.
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9/17/2007 10:24:00 PM
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Labels: La Esquina, New York City Restaurants, Nolita, Restaurants, Simon Hammerstein, The Box
Thursday, September 06, 2007
La Esquina: When Can You Get Downstairs?
The abrupt closings of The Box and La Esquina's downstairs took everyone by surprise. But hey, these things happen. And last week, we told you that the Box reopened, which is good for someone. Still, there has been little news on La Esquina, the place to see and be seen if you can get in. Well, a Little Birdy just told us, "they are still saying they are closed due to a water main problem. You can't even make a reservation for next month. But the women who I spoke with said they should know on Monday when they can reopen and if they can start booking tables." Sounds serial. Super serial. Even though we love it down there, it has to be some kind of crazy fire hazard if something were to go wrong. Crazier things have happened. We are guessing it may be a bit longer before they reopen.
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9/06/2007 04:44:00 PM
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Labels: Bars, La Esquina, New York City Restaurants, Nolita, Restaurants, The Box